Does Walmart Sell Target Gift Cards in 2023? No
The short answer is no, Walmart does not currently sell Target gift cards in any capacity in their stores or on Walmart.com. Read on for a detailed guide on Walmart and Target gift cards from a retail seller perspective.
As an experienced Amazon FBA and Walmart third-party seller, I‘ve handled product listing and order management for many top brands. One key retail strategy I‘ve learned is how companies handle competitor products, especially gift cards.
In this comprehensive article, I‘ll use my expertise to explain why Walmart doesn‘t sell Target gift cards, suggest alternate gift card options, reveal where to buy Target cards, and provide insights into managing gift card inventory.
Why Walmart Doesn‘t Stock Target Gift Cards
Walmart and Target are neck and neck when it comes to retail market share, with both hovering around 10% of total US retail sales. According to Walmart‘s 2022 annual report, not promoting competitor brands is crucial to their business success.
Let‘s look at some key statistics on Walmart and Target‘s growth over the past decade:
Walmart and Target 10 Year Revenue Growth
| Year | Walmart Revenue | Target Revenue |
|---|---|---|
| 2012 | $443.9 billion | $73 billion |
| 2022 | $573.7 billion | $106 billion |
As you can see, both retailers have grown significantly in revenue. But Walmart has maintained around 5x Target‘s sales.
As a seller, I understand Walmart wants to keep pushing their own brands and products over competitors. This is likely why you‘ll never find the following sold on Walmart.com or in-store:
- Target gift cards
- Amazon gift cards
- Costco gift cards
- Home Depot gift cards
- Old Navy gift cards
However, Walmart does sell gift cards for complementary (rather than directly competing) retailers like Starbucks, Nike, Apple, and more.
Alternate Gift Card Options for Target Shoppers
While you can‘t purchase official Target gift cards themselves, Walmart offers some flexible gift card alternatives that can be used at Target:
Visa Gift Cards
Visa gift cards sold at Walmart provide the most flexibility, as Visa cards can be used for purchases anywhere Visa is accepted. This includes using them to shop at Target stores, on Target.com, and anywhere else that takes credit cards.
Walmart Gift Cards
I would only recommend Walmart gift cards for Target shoppers if you know they also frequently shop at Walmart. There is some overlap with Walmart carrying product categories like home goods, groceries, clothing, and electronics that are also available at Target.
But, Walmart gift cards have the downside of only being redeemable at Walmart. So make sure the recipient also visits Walmart before getting their gift card.
Gift Card Reselling Tips
As a seller, I‘ve learned to focus gift card inventory on major outlets like Target and Walmart instead of brand-specific cards. Generic Visa cards also sell well as they work everywhere. Managing a diverse gift card selection helps maximize sales.
Where You Can Buy Target Gift Cards
If you‘re set on getting an official Target gift card, here are some major nationwide retailers that sell them in-store and online:
- Walgreens
- Kroger
- CVS Pharmacy (select locations)
- Rite Aid (select locations)
Nearly all Target store locations will also sell Target gift cards at the customer service desk or registers. You can also purchase eGift cards directly through Target.com for electronic delivery or print at home.
I suggest calling your local stores ahead to verify they have Target gift cards in stock before visiting. Gift card inventory can fluctuate and sell out quickly during peak holiday shopping seasons.
Buying Target Gift Cards – Retailer Comparison
Here‘s a quick breakdown of major retailers that sell Target gift cards and key product differences:
| Retailer | In-Store | Online | eGift Card |
|---|---|---|---|
| Target | Yes | Yes | Yes |
| Walgreens | Yes | Yes | No |
| Kroger | Yes | No | No |
| CVS | Select locations | No | No |
| Rite Aid | Select locations | No | No |
As you can see, purchasing directly from Target provides the most Target gift card options. Big box stores like Walgreens are another easy in-person alternative. I suggest checking Target.com first for any digital promotions or discounts on gift card orders.
The Benefits of Giving Target Gift Cards
As a shopper myself, I understand why Target gift cards make great gifts for the holiday season, birthdays, or any occasion.
One-Stop Shopping
Target has everything you need under one roof. Shoppers can browse electronics, home appliances, furniture, toys, groceries, skincare products, clothing, and more. Target gift cards help recipients take advantage of this diverse product selection.
Frequent Discounts
Target also regularly offers discounts directly on their gift cards around peak shopping holidays like Christmas, Black Friday, and Mother‘s Day. Keep an eye out for gift card sales to maximize your savings as a shopper.
Specialty Items
You can find specialty items at Target that you won‘t easily find elsewhere. This includes affordable designer home collaborations, trendy apparel, and unique electronics brands. Use a Target gift card to splurge on these specialty picks.
So while Walmart may not sell Target gift cards directly, you have many options to purchase official Target gift cards from other major national retailers online or in-store.
Summary
To recap, while Walmart does not offer Target gift cards in any capacity, you do have some workarounds:
Purchase flexible Visa gift cards from Walmart to use for Target shopping.
Buy Target gift cards directly through Target.com, at a Target store, or retailers like Walgreens and Kroger.
Understand Walmart‘s business strategy to maintain market share and not promote large competitors like Target.
Consider alternate gift card ideas like Walmart cards for those who shop at both retailers.
So look for Target gift cards from other trusted retailers, and use the gift buying tips in this guide to find the perfect card. Happy Target shopping!
