What Is Your Amazon Account Number and How Do You Find It?
If you‘re an Amazon seller or AWS user, you likely have an important 12-digit Amazon account number associated with your account. But many are unsure about what their account number is used for or how to locate it when needed.
As an experienced Amazon seller, I‘ll explain everything you need to know about finding and using your Amazon account number below. Whether you need it for seller support, setting up software, or managing AWS services, this guide will help you understand and access your account number.
What is an Amazon Account Number?
An Amazon account number is a unique 12-digit number assigned to Amazon Web Services (AWS) accounts and Amazon seller accounts (also called merchant accounts). This number serves as an identifier for your account.
Some key facts:
Only AWS and seller accounts receive an account number – regular customers don‘t get one.
The 12-digit number is randomly generated and cannot be changed.
Each AWS account and seller account has a different account number.
The account number stays the same for the lifetime of the account.
As a seller, whenever you need to reach out to Seller Support or verify your identity, you may need to reference your account number. For AWS users, it can help expedite support tickets.
How to Find Your AWS Account Number
If you use Amazon Web Services like EC2, S3, or Lambda, you can easily locate your account number in the AWS Management Console:
Log into the AWS console using your IAM username and password.
Click Support in the top navigation menu.
Select Support Center from the drop-down menu.
Your 12-digit account number will be shown underneath the navigation bar.
For example:
Account Number: 1234-5678-9123
Having quick access to your AWS account number is handy for account management or when engaging AWS support. It allows them to rapidly pull up your account information and provides accountability on service tickets.
As of 2021, over 200,000 businesses rely on AWS services, so account numbers help identify customers and troubleshoot issues efficiently.
How to Find Your Amazon Seller Account Number
Sellers on Amazon also receive a unique 12-digit account number tied to their seller account. Unlike regular Amazon customers, all sellers are assigned an account number.
Here are the steps to locate your Amazon seller account number:
Go to Amazon Seller Central and log into your seller account.
Click on Settings in the top right corner.
Select Account Info from the drop-down menu.
Scroll down to the Merchant Token section.
Your seller account number will be shown here.
For example:
Merchant Token: 9876-5432-1098
As an active Amazon seller, I recommend keeping a record of your account number since it can be requested for support, setting up seller software, loans, and much more.
In 2021, Amazon had over 2 million active sellers globally, so account numbers help differentiate businesses and validate identities.
When Do You Need Your Amazon Account Number?
Now that you know how to find your account number, let‘s discuss some examples of when you may need to provide it:
Seller Support
Any time you engage with Amazon Seller Support, having your account number handy helps verify your identity and expedites assistance. Issues like account restrictions, A-to-Z claims, and policy warnings may require your account number.
Integrations & Services
Many software platforms that integrate with your Amazon seller account ask for your account number during setup. This includes repricers, inventory management systems, analytic tools, order management apps, and more.
Business Services
When applying for business financing options like the Amazon Business line of credit or loan programs, you‘ll need to provide your account number to confirm you are an authorized seller.
Account Security
If you forget your Amazon Seller Central password and need to reset it, Amazon may ask for your account number to verify your identity and confirm account ownership.
Contacting Support
General inquiries, technical issues, and queries about AWS services will be helped by referencing your AWS account number so support staff can rapidly access your account details.
Who Needs an Amazon Account Number?
Not every Amazon user will have an account number. Here are some examples of who needs one:
AWS Users – For managing cloud services like EC2 and contacting AWS support
Amazon Sellers – Required for seller support and integrations with repricers, analytics tools, etc.
Amazon Pay Vendors – Need the number to register for Amazon Pay and get paid
Kindle Publishers – If enrolled in Kindle Direct Publishing (KDP), you have a seller account and number
Credit Applicants – Applying for Amazon‘s business lines of credit requires your account number
Developers – Those building apps using AWS services may need to provide an AWS account number
Meanwhile, regular Amazon customers and Prime members don‘t have an account number. Unless you are selling, publishing, or using administrative AWS services, you likely don‘t need one.
How Long are Amazon Account Numbers?
All Amazon account numbers are 12 digits long, both for AWS accounts and seller accounts.
Here are some key facts on the length:
Contains exactly 12 numeric digits
No letters, symbols, or special characters included
Consists of the numbers 0 through 9 only
The sequence of digits is randomly generated
Cannot be altered or customized by users
Has no inherent meaning other than identifying accounts
So whether you‘re looking up your AWS account number or seller account number, it will follow a consistent 12-digit format.
Can You Change Your Amazon Account Number?
Amazon‘s system automatically assigns account numbers, so users cannot change or customize them in any way. There is no option to modify the number within your account settings.
Some key facts on changing account numbers:
They are system-generated and unchangeable
There is no process to alter or edit it
Cannot request a specific number
The number remains fixed throughout your account lifetime
Trying to modify it could lead to account restrictions
Your assigned account number is permanent, much like your social security number. Do not attempt to change it to avoid potential issues with your account access.
Can You Have Multiple Amazon Account Numbers?
It is possible to have more than one Amazon account number if you have several active accounts registered.
Here are some examples of when you may have multiple account numbers:
Maintaining separate seller accounts for different business entities or brands.
Having individual AWS accounts for personal, business, development, etc.
Being an author with both an individual seller account and Kindle Publishing account.
Company departments using their own AWS accounts and billing.
Each distinct account is assigned a unique account number. So managing multiple accounts would mean keeping track of multiple account numbers.
The only way consolidate account numbers is to close old accounts and transfer assets to a single active account. Amazon does not allow account number mergers.
Is Amazon the Same as AWS?
While related, Amazon and AWS are distinct platforms serving different audiences:
Amazon facilitates retail ecommerce between customers and sellers.
AWS provides on-demand cloud computing services to developers and businesses.
Amazon serves shoppers and sellers. AWS serves IT professionals and engineers.
Amazon offers Prime deals, online shopping, streaming media and more. AWS offers databases, storage, servers, applications, and developer tools.
Amazon account numbers are for seller identities. AWS account numbers are for managing cloud services and support.
So Amazon and AWS have very different purposes, which is why their account number needs also differ. AWS administrators require account numbers, while most Amazon users don‘t.
Locating a Lost Amazon Account Number
If you‘ve lost or forgotten your Amazon account number, don‘t panic. You can contact Amazon customer service for help looking it up.
Be ready to provide identifying information like your email, business name, account creation date, etc. Amazon will need to verify your account ownership before displaying confidential account details.
Once your identity is confirmed, customer service can retrieve your account number. Save it in a secure location for future reference.
Frequently Asked Questions
Here are answers to some common questions about Amazon account numbers:
Q: Where can I find my account number on Amazon?
A: It‘s located in Seller Central account settings for sellers, and the AWS console support center for AWS accounts. Regular customers do not have an account number.
Q: Can I change my Amazon account number to something specific?
A: No, account numbers are randomly generated and cannot be modified. You‘re assigned a number.
Q: Do I need an account number for my Prime membership?
A: No. Prime memberships use your regular Amazon login. Only business accounts like sellers and AWS accounts get numbers.
Q: What if I have two seller accounts?
A: Each separate seller account will be assigned a unique account number. You can have multiple numbers if you have multiple accounts.
Q: How do I find my old Amazon account number from years ago?
A: Contact Amazon customer service for help looking up your old account number. Be ready to verify your account ownership and identity.
Q: Can someone steal my account using the account number?
A: No. The account number itself does not provide access without also having login credentials like your password.
In Summary
If you‘re an active AWS administrator or Amazon seller, keep your unique 12-digit account number handy for account management, support, and identity verification needs. Just log into your Seller Central or AWS console to quickly find it. Record it somewhere secure like a password manager for future reference.
